The guys over at WISTIA, posted this satirical gem a few days ago (Link here: http://wistia.com/blog/suit-up/). They...
Most people know that I’m not motivated by money. Instead, I have built companies to do innovative work, to change the status quo, to play the game by our own...
Two hours ago, I published: Instagram, Mobile Marketing & The New York Auto Show
The post is a relatively thorough review of the strategy and tactics I deployed in the New York Acura / New York Auto Show campaign, with specific reference to the Instagram mobile strategy.
A not-so-subtle objective of the post was to gain additional traffic for the blog itself, Tier10Lab. Knowing Instagram will be a trending topic for the next few months, I hoped to grab search queries that might be related to it. And, knowing how corporate brands jump to new, trendy applications in droves, I figured the “Instagram Mobile Marketing” query would be a valuable one to own.
Now, two hours later, in a search query of 29,100,000, our Instagram post is number 3.
Happy blogging, friends!
This is sure to be a HUGE week.
Acura wooed many in Detroit with its unveiling of the concept NSX.
Just posted to AcuraSocial: “Announced today, Acura’s new flagship sedan will make its world debut at the New York International Auto Show. Employing an array of new Acura technologies, including the Sport Hybrid SH-AWD® system, the concept vehicle will deliver an entirely new level of performance, sophistication and comfort.”
Acura will debut its new flagship sedan at the New York International Auto Show on April 4, 2012 at 1:50 PM (EST). The reveal will take place in the Acura booth located in the Jacob Javits Center in New York City.
For those unable to attend, the press conference will be webcast live on: http://acuranews.com/live/2012nyias-acura
Consumers may also watch the webcast on: http://acurawebcast.com
The New York International Auto Show is THE show for American auto enthusiasts. If you are near the New York area this week, I highly recommend checking it out.
I’m very proud of my team.
At Tier10 Marketing, a very small group, made up of a talented motion graphics designer, web designer, and social media strategist, are working round the clock to build the most comprehensive set of content the New York International Auto Show has ever seen.
Using smart social media SEO tactics, we’re preparing for a record breaking week.
The crown-jewel of the deliverable list thus far is a New York International Auto Show Infographic designed by our very own Jason Kress.
Cheers, all! See you at AcuraSocial.com!